TED Tuesday: Simon Sinek's ‘Start With Why.’

"Why do some companies achieve things that completely exceed our expectations, defying all our assumptions for what's possible?'

Good Morning Folks,

I’m a big fan on Simon Sinek and it seems like you agree. When we presented his talk "How Great Leaders Inspire Action" on an earlier TED Tuesday, your reaction was overwhelming.  "How Great Leaders Inspire Action" is an amazing, inspiring and thought provoking talk from TEDxPugetSound.

Today's TEDTalk is a shorter variation on that theme.

You may have also seen my presentations based on Simon's ‘golden circle of human emotion,’ which explains the greatest motivation behind why people buy.

Simply put, he proves that people don’t buy what you do, they buy why you do it.

Why do some companies achieve things that completely exceed our expectations, defying all our assumptions for what's possible?  Apple starts with "why" when defining their company, they are able to attract customers who share their fundamental beliefs. As Sinek puts it, "People don't buy what you do. They buy why you do it." Starting with "why" makes Apple, for example, more than just a computer company selling features, and that's why their products have flourished while their competitors' products with similar technology and capabilities have often flopped.

As a consultant and author, his books and presentations have provided inspiration to major organizations, corporations, non-profits, and businesses like ours to reshape our thinking, and by doing so, make us more responsive to the needs of our teams and our customers, and grow ourselves by the very process.

So now, here’s a treat for you: Sinek’s TED talk, ‘Start With Why.’

It occurred to me, that while many of you may be familiar with his TED Talks, you my be less familiar with his books: “Start With Why: How Great Leaders Inspire Everyone to Take Action”, and “Leaders Eat Last: Why Some Teams Pull Together and Others Don’t.” Find them at Amazon.com.

I think the concept of starting with why hits the nail on the head regarding the trust economy. Most businesses have very comparable competitors, and it's trust and loyalty that will differentiate them in the markets through customer retention, word-of-mouth and the ZMOT. Starting with why allows businesses to go beyond what they're selling and connect on an emotional level that's much more moving that a few key features. Don't tell the world how you're going to change it, show the world.

At FSO, our strategy team also starts with the why and never loses its childlike curiosity to keep asking questions all with the goal on enabling our customers to find better ways, more options, more efficient resources and talent to enable what was not possible before.

Perhaps that's why we are the fastest growing company in outsourcing and have been so distinguished with inclusion on the Inc. 5000 list of the fastest-growing private companies in America for the past three consecutive years. Only a tiny fraction of the nation's companies have demonstrated such remarkably consistent high growth, particularly in the difficult economic environment of the past few years. This achievement truly puts you in rarefied company.

Have a GREAT Day,



Mitchell D. Weiner
Chief Happiness Officer  

Ideas are not set in stone. When exposed to thoughtful people, they morph and adapt into their most potent form. TED Tuesdays on MitchWeiner.com highlights some of today's most intriguing ideas. Look for more talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and much more— HERE.  

About FSO Onsite Outsourcing
Recognized on the Inc. 5000 list of the nation's fastest growing companies for the third consecutive year, and lead by industry pioneer, Mitch Weiner, FSO's growth and success can be attributed to making a positive and powerful impact on their clients' bottom lines, as well as their employees' careers and lives.

The Easy Way to Use Twitter in a Job Search

"Since the number of recruiters and hiring managers using Twitter to find candidates has been growing rapidly over this past year, you'll want to widen your online footprint to include Twitter and take advantage of this wide audience."

Good Morning Folks,

You can’t deny it. Job seekers and recruiters have a love affair with Twitter.

With Twitter becoming perhaps the fastest-growing social network on the planet, job seekers and employers have been turning to this resource. To get seen by these eyes, you need an effective method to write a Twitter resume.

But a resume in only 140 characters? Well, not quite, but Joe Turner put together this step-by-step guide to understanding Twitter’s language so that you can get your name out there.

The challenge lies in making your Twitter resume:

• Succinct
• Easy to find

And, fortunately, it’s easy to do. Two easy tools have surfaced to make these two challenges, less challenging. To make your resume succinct, there are link-shortening applications (like is.GD or GOO.GL) so your links don’t take up your entire character count. And to make your resume easy to find, Twitter has a great feature called “hashtags” that make the word tandem to it searchable.

Recruiters constantly use hashtags to locate potential candidates by searching words like "resume," certain skill sets, locations and so forth. As a result, you want to incorporate a few of these keywords as hashtags on your Twitter resume so you'll be found when recruiters perform their searches. Some good examples of hashtags to include on your Twitter resume include #needajob, #laidoff and #jobangels, among others. A good resource for looking up hashtags is to check out hashtags.org.

Now that you’ve got the basics, here are four major elements you should incorporate into your Twitter resume:

1. Desired job title

2. Desired location

3. Keywords with hashtags

4. Link to resume, personal homepage or your social-networking profile page, such as LinkedIn.

Once we put it all together, here is a good example of what a Twitter resume looks like and how a recruiter would decode it:

Example

RT #Donna Molinari seeks a LEAD/SR QA ENG JOB http://bit.ly/1ThaW @teTalentNetwork -
http://bit.ly/QB5DC @TweetMyResume #resume #QA-Jobs-CA

Decoding

• The RT stands for retweet, which encourages your Twitter followers to retweet, or repeat, this to their followers
• Hashtag with your name makes you to easy to find
• Desired job title
• The first link is the Talent Network profile page leading to her online resume.
• The second link is the job seeker profile that was previously established on TweetMyJobs.com
• The hashtags are the search terms used, in this case, the name, quality assurance jobs in California and the encompassing term "resume."

Now what?

Once you have your online profile and your Twitter resume set up, you'll want to use them to market yourself to the Twitter community. According to John Walker, there are a number of approaches you can use. Co-founder of Talent Evolution, John is a recruiter and career coach who first recommends that you send this tweet to all your followers so they can retweet. Walker recommends following people who can help you in your job search. This list could include recruiters, job sites and potential hiring managers with companies for which you'd like to work.

Walker also suggests making a secondary posting to your Facebook and Twitter profiles.

Remember, the lifespan of a tweet is short, so retweet your resume periodically, but no more than once a week or every few days at the most.

Can you get results from Twitter? Even though it's a bit early in the Twitter job search game, Walker is aware of at least one recruiter who has made six recent placements as a result of finding good candidates solely on Twitter.

Summary

While Twitter shouldn't constitute your entire job-search strategy, you'll most definitely want to incorporate this approach into your current set of tools. Since the number of recruiters and hiring managers using Twitter to find candidates has been growing rapidly over this past year, you'll want to widen your online footprint to include Twitter and take advantage of this wide audience.

And if you'd like to talk to us about career opportunities, we're hiring! Start here. 

Feel the FSO Experience - and ensure everyone around you does too. 

Here's to a wonderful week!

Love Life!

Mitchell D. Weiner

Chief Happiness Officer  

. . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . 
"There's one thing you can't give away. 
You can't give away a smile. It always comes back to you."

. . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 

A former recruiter, Joe Turner spent 15 years finding and placing top candidates in some of the best jobs of their careers. The author of "Job Search Secrets Unlocked" and "Paycheck 911," Joe also hosts his weekly "Job Search Guy Radio Show" on JobRadio.fm as well as other locations. 

Ted Tuesday: "You've Got To Find What You Love,"Jobs says

"Hands down the best career talk ever given. EVER! Jobs urged the Stanford graduating class of 2005 to courageously follow their heart and intuition, just as he did. He encouraged them to give their inner voice a chance and not suppress it by giving in to others' opinions."

Good Morning Folks,

Today we revisit one of the most memorable and classic speeches ever— one that Steve Jobs gave to a group of graduating young students from the University of Stanford beginning a new journey of their lives: How to Live Before You Die (& not spend your life hating what you do)

I believe this is hands down the best career talk ever given. Ever. I’ve watched it over a dozen times. Not originally a TED talk, but now one of their top videos. This commencement speech garnered over 8 million views in a single day on YouTube, the day after Jobs' death. As I write this post, the speech now has over 15 million views.

Drawing from some of the most pivotal points in his life, Steve Jobs, chief executive officer and co-founder of Apple Computer and of Pixar Animation Studios, urged graduates to pursue their dreams and see the opportunities in life's setbacks -- including death itself -- at the university's 114th Commencement on June 12, 2005.

"You've  got to find what you love," Jobs says

What was so special about Steve Jobs' words that day which made a lasting impression on many? It was straight from the man's heart. And secondly, there was much to reflect upon in terms of the embedded message encouraging youngsters even today to achieve their best.

In his three part speech, Jobs talked about how one's past can influence one's future, stumbling upon both love and loss and coming face-to-face with death. Jobs shared many personal moments from his life right from when he started as a college student till the day he discovered he had cancer. 

Jobs narrated his experiences when he had dropped out of college and so didn't have a dorm room. He slept on the floor of friends' rooms, returned coke bottles for 5 cent deposits to buy food and walked 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. He wanted to convey that the past had an important role to play in his present.

Jobs continued to talk about how he was fired from Apple, which was the biggest turning point of his career. Being jobless for a few months, Jobs thought it was all over until his perspective changed and he began to see this as an opportunity. He went on to start NeXT and Pixar, and during this time Jobs also fell in love with Laurene, whom he eventually married. In turn of events, Apple bought NeXt and Jobs returned to Apple, a move he never thought would've been possible.

Jobs urged the Stanford graduating class of 2005 to courageously follow their heart and intuition, just as he did. He encouraged them to give their inner voice a chance and not suppress it by giving in to others' opinions.

Here's Steve:

Full  of Steve Jobs' address

The sprit of Steve Jobs is very much alive today at FSO as we consistently strive to help our clients discover and (re)imagine new and better ways of doing business.

Every day, people search for something that motivates them. Things to get them out of bed, things to get them pumped up, things to help them make it through the day and so much more! What a great thing to be able to say about your job!

As in the locations that I am lucky enough to visit this week, each site employee, YOU, are the FSO difference! You're commitment to service, to exceed the client’s expectations, to notice that detail, to have that SKIP, FIRE, TWINKLE is uniquely FSO.  

The employee and client lovefest could not be stronger and I could not be more fired up!!

Thanks to NDTV for their inspiration putting this together and most of all to you for listening.


Have a GREAT day. Love LIFE!

Mitchell D. Weiner
Chief Happiness Officer

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"If you resist change, you fail. If you accept change, you survive. 
If you create change, you succeed" ~~Mike Schlappi
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LinkUP- Thursday: Unemployed, Underemployed Or Somewhere In Between? We’re Here To Help

“Never be afraid to try something new. Remember, amateurs built the ark. Professionals built the Titanic.”

Good Morning Folks,

With so many high school and college graduates entering the workplace this summer, and a long weekend for beach reading, I thought I suspend out throwback post series until next week, so we can help those who urgently need career guidance at this critical time in their lives.

As the owner of FSO, I personally could not be more committed to finding good people and making them great. We currently have an eye open for finding great talent who have that skip in their step, fire in their belly, and twinkle in their eye to fill hundreds of new positions that will be added daily in our fast-growing company. Apply HERE

Today some links to tips for reinvigorating the passion you can bring to the workplace and to help you achieve all the success that you deserve.

Degree vs. Experience: Which one Truly Benefits Job Seekers? 

Checklist to Review Before You Start Your Job Search

A Very Different Future Of Work

5 Simple Changes to Ace Your Next Interview

How to Handle Office Criticism

7 Traits Of People Who Get Promoted

How Do You Interview Prospective Employers?  

The Power of Being Thoughtful and Kind 

What Baby Boomers' Retirement Means For the U.S. Economy

Millennials— If You Don't Develop Them, You'll Lose Them

Why Isn't Anyone Reading Your Resume? Your LinkUP To Job Search Success

By, For and All About Millennials!

Adding your Real-World College Experience to a Resume 

The “Why” Behind an Unsuccesful Promotion 

4 Steps to Write Professional Post-Interview Thank You Letters 

Personal Etiquette: How To Make A Good First Impression

Transform Temp/Contract Work Into A Permanent Job

9 Tips for Hiring the Best of the Class of 2013

How to Avoid Ending Up on the Unemployment Line

30 Exciting Summer Internships for College & Grad Students

My 10 Best Pieces of Career Advice for College Graduates

There is also a great special "advice to graduates" series running on LinkedIn where top Influencers share lessons from their youth. It's like 1000 of the best commencement addresses you'll ever hear. (at NPR The Best Commencement Speeches, Ever....

They’ve hand-picked over 300 addresses going back to 1774. Search by name, school, date or theme, and see our blog n.pr/ed for more)

Thanks to Recruiter.com, and thanks to you for “caring” then SHARING!.

Good luck with your career choices whatever they may be.

And... have a GREAT Day.

Love Life,

Mitchell D. Weiner

Chief Happiness Officer  

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“We need to believe in the impossible and remove the improbable” 

~ Oscar Wilde.  (Hat Tip: FSO's Matthew Simon)

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Recognized on the Inc. 5000 list of the nation’s fastest growing companies for the second consecutive year, FSO’s growth and success can be attributed to making a positive and powerful impact on their clients’ bottom lines, as well as their employees’ careers and lives. See us in action HERE

Ted Tuesday: Kathryn Schulz: On Being Wrong

"Here’s a fascinating counterpoint to the notion that making a mistake somehow diminishes you as a person. We shouldn’t fear error, the author says; rather, we should embrace it because it’s our capacity for making mistakes that makes us who we are. (“To err is human” isn’t just an empty cliché.) "

Good Morning Folks,


Most of us will do anything to avoid being wrong. But what if we're wrong about that? "Wrongologist" Kathryn Schulz makes a compelling case for not just admitting but embracing our fallibility.

Kathryn Schulz is the author of "Being Wrong: Adventures in the Margin of Error," and writes "The Wrong Stuff," a Slate series featuring interviews with high-profile people about how they think and feel about being wrong.

In todays TED Tuesday, Schulz casts a fresh and irreverent eye upon the profound meanings behind our most ordinary behaviors—in this instance, how we make mistakes, how we behave when we find we have been wrong, and how our errors change us.

Enjoy!

Have a GREAT day. Love LIFE!

Mitchell D. Weiner
Chief Happiness Officer

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"Stop being afraid of what could go wrong 
and start being positive about what could go right."
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TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, Bill Gates on malaria and mosquitoes, Pattie Maes on the "Sixth Sense" wearable tech, and "Lost" producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, athttp://www.ted.com/translate. Watch a highlight reel of the Top 10 TEDTalks at http://www.ted.com/index.php/talks/top10

Ted Tuesday— "The Cleverest Kid In The World," Adora Svitak, on What Adults Can Learn From Kids

"The world needs "childish" thinking: bold ideas, wild creativity and especially optimism. Kids' big dreams deserve high expectations, she says, starting with grownups' willingness to learn from children as much as to teach."

Good Morning Folks,

15-year old Adora Svitak will blow you away. She says the world needs "childish" thinking: bold ideas, wild creativity and especially optimism. Kids' big dreams deserve high expectations, she says, starting with grownups' willingness to learn from children as much as to teach.

Dubbed the “cleverest kid in the world”, the 15-year-old is already an internationally acclaimed speaker and published author, known for her essays, stories, poems, blogs, and full-length books since the age of seven. Her TED Talk in 2010, What Adults Can Learn From Kids, has garnered almost 3 million views across the web.

A passionate activist, Adora has a moving message to share with the world. She can often be found on stages around the world delivering talks on youth impact, Internet culture and its integration into education, and the impact of technology on the creative process. Her most recent endeavour was to participate in the XPRIZE Foundation’s Visioneering 2013, an annual event where groundbreaking entrepreneurs, thinkers, inventors and innovators gather to create innovations that will push humanity forward.

When you talk about what we look for in employees for FSO, the eye of the tiger, fire in the belly and skip in the step, this young lady knocks all three out of the park. Adora, we have a place reserved for you on our team!

Enjoy the brief video. After hearing Adora's talk, how could one ever say the world "can't" again?

Enjoy!

Have a GREAT day. Love LIFE!

Mitchell D. Weiner
Chief Happiness Officer

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"It's not what you've got. It's what you use that makes a difference."
~~ Zig Ziglar
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TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, Bill Gates on malaria and mosquitoes, Pattie Maes on the "Sixth Sense" wearable tech, and "Lost" producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at http://www.ted.com/translate. Watch a highlight reel of the Top 10 TEDTalks at http://www.ted.com/index.php/talks/top10

Ted Tuesday: Rita Pierson— Every Kid Needs A Champion

"Simply outstanding and relevant to all those who dare to struggle and dare to win in the game of Education."

Good Morning Folks,

On this Ted Tuesday, I'm excited to share this inspiring talk from Rita Pierson.

Pierson, a teacher for over 40 years, has seen all sides of education. Both of Pierson’s parents and grandparents were teachers, and since 1972, Pierson has taught elementary school, junior high school and special education. According to Pierson, the most important component of learning – what keeps kids in school and passionate about reaching their goals – is simple: relationships. “Every child deserves a champion,” says Pierson,”an adult who will never give up on them, who understands the power of connection, and insists that they become the best that they can possibly be.”

Rita Pierson is one of the best educators i've ever seen! Her powerful voice is also inspiring me. I bet this talk is strong enough to stimulate the educators all over the world!!

She has such a passionate, compassionate, witty way of bringing her ideas through! She made me think about the teachers I had who were there for me and my class mates. Our champions...I will never forget them.

Rita Pierson, a teacher for 40 years, once heard a colleague say, "They don't pay me to like the kids." Her response: "Kids don't learn from people they don’t like.’” A rousing call to educators to believe in their students and actually connect with them on a real, human, personal level.

Indeed, it’s heroes just like Pierson and the educators we honor today that are these very champions. “Is this job tough? You betcha,” says Pierson. “But it is not impossible. We can do this. We are educators. We are born to make a difference.”

I hope you enjoy Pierson’s TED Talk as much as I did.


Have a GREAT day. Love LIFE!

Mitchell D. Weiner
Chief Happiness Officer

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"The question isn't who is going to let me; it's who is going to stop me."

~~Ayn Rand

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Ted Bonus: A Talk to Cheer You Up On Hump Day

"Take a moment this Wednesday to be thankful for all the wonderful things in your life. "

Good Afternoon Folks,

I thought that on hump day something to lift the spirits would be in order.
Louie Schwartzberg’s TEDxSanFrancisco talk “Nature. Beauty. Gratitude.” from June 2011 is an excellent mediation. 

Schwartzberg’s talk is a beautiful embodiment of these virtues, and while it’s not a typical presentation, there are certainly elements in it that we can use to better ours.

Most of the power in Schwartzberg’s presentation lies in his use of visuals. Arrestingly beautiful video plays in the background as an accompaniment to his words. Smartly, he avoids use slides riddled with bullet points and words, instead harnessing the power of the incredible photography and video he has collected over years. His visuals fit ideally with the topic at hand, and they do a great job of keeping the audience enthralled from start to finish.

With that said, take a moment this Wednesday to be thankful for all the wonderful things in your life. As Brother Steindel-Rast points out: we so rarely take time to look at the sky and at the faces of other people. Spend a few moments this upcoming holiday season letting gratefulness wash over you, and allow yourself to fall in love with nature’s enduring beauty.

For I am deeply thankful and grateful for all of you reading this right now!

Have a GREAT day. Love LIFE!

Mitchell D. Weiner
Chief Happiness Officer

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"The key is to keep company only with people who uplift you, 
whose presence calls forth your best." - Epictetus 
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Ted Tuesday: Dan Pink— What Motivates People

"You should watch this because it is influencing the conversation about what makes a great workplace. It can help you do a better job as a boss" 

Good Morning Folks,

On today's show, career analyst and author of the best-selling business book Drive, Dan Pink, examines the puzzle of motivation, starting with a fact that social scientists know but most managers don't: Traditional rewards aren't always as effective as we think. Listen for illuminating stories -- and maybe, a way forward. 

The talk contains the substance of this book. If you're a boss or concerned about leadership, you need to become familiar with that message. The ideas are important. Pink's rendering of them, for good or ill, will define and influence the discussion of motivation in business for quite a while. He does get the big picture right. He says that people would prefer activities where they can pursue three things.

==> Autonomy: People want to have control over their work. 

===> Mastery: People want to get better at what they do. 

==> Purpose: People want to be part of something that is bigger than they are. 


Pink delivers many key ideas that matter. 

Key Idea: There is a difference between extrinsic and intrinsic motivation. 

Key Idea: Intrinsic motivators are more powerful. 

Key Idea: If you use monetary rewards to get people to perform the way you want, those rewards may have the opposite effect. These are important things for a boss to know. 

Bottom line: "You should watch this because, it is influencing the conversation about what makes a great workplace. It can help help you do a better job as a boss."

Now let's join Dan Pink for "The Puzzle of Motivation."

Have a GREAT day. Love LIFE!

Mitchell D. Weiner
Chief Happiness Officer

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“People may not always remember what you said, 
but they will always remember how you made them feel."
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