ThrowBack Thursday: Napster, MySpace and What We Thought Was Progress and Way Cool in 1999

"Once proud industry leaders like Blackberry, Kodak, Tower Records, MySpace, Sears and Napster who should have been innovating their way towards eliminating the need for iPhones, iPhoto, iTunes, Amazon and Apple, were asleep at the switch and let new upstarts with younger more passionate people and an open minded strategy embrace possibility thinking and eat their lunches."

Good Morning Folks,

They say in this digital generation every ten years of progress is faster and better than the total output of the last hundred years before it.

Today some cases in point.

Hard to believe the young workers already advancing in their careers with us were glued to sites like MySpace and Napster while their parents back in the office could barely open an APP let alone think of themselves carrying iPhones with albums of family pictures and racks of CDs at their finger tips 15 years into the future.

Back then, only the top executives were given Blackberry's and everyone thought "WOW"-- but now they are antiques. 

Well, all that's changed for the better. But to give you your Thursday trip down memory lane I call your attention to this Mashable feature "20 Things Other Than Napster Released in 1999"....

Napster was born on June 1, 1999, in Shawn Fanning's Northeastern University dorm room, and music was forever revolutionized. 

The service pioneered peer-to-peer file sharing, meaning it allowed users to transfer files directly between each other. Prior to Napster, downloading music off the Internet was unreliable. 

But two years later, the Record Industry Association of America filed lawsuits against Napster users who illegally downloaded music and the service was shut down. Napster may be gone, but its legacy will live on. 

Music wasn't the only thing set free 15 years ago. Take a trip with us down memory lane and relive the final year of an innovative century.

Browse the gallery to see 20 Things Other Than Napster Released in 1999 

Technology changes fast and the Internet never stops or pauses for stragglers to catch up. Once proud industry leaders like Blackberry, Kodak, Tower Records, MySpace, Sears and Napster who should have been innovating their way towards eliminating the need for iPhones, iPhoto, iTunes, Amazon and iTunes, were asleep at the switch and let new upstarts with younger more passionate people and an open minded strategy team who embraced possibility thinking, eat their lunches.

That won't happen here. I have never taken my eye off what drives a successful company – continued innovations, changing with the times and having the ability to be flexible, and retaining great talent. FSO is driven by passionate people and the value they create. They are passionate about their work. Their passion and enthusiasm are the fuel that ignites our success.

We enjoy what we do, believe in what we do, and deliver to you a passion that just cannot be duplicated by others in our industry.

We excel at attracting and retaining inspired and passionate people with performance-based rewards and opportunities for advancement. We offer employees the opportunity to work with industry leaders, the latest and greatest technology, and some of the most forward–thinking customers in the world. FSO provides an environment that rewards innovation, is rich in resources and respects the incredibly talented team we’ve built over the last three years.

No other organization provides the level of encouragement and motivation that FSO does and we continue to remain at the top of our industry for recognizing and rewarding our dedicated staff. We believe that our motivated and happy staff, with that twinkle in the eye, skip in the step and  fire in the belly will go the extra mile when it comes to providing the Service Extraordinaire that we promise deliver to each and every one of our clients.

The result of this philosophy is happy customers, workers who can see meaning in their contributions and soaring profits for those clients who place their trust in us.

Thanks to Mashable and Pinterest (for the image) and to you for listening.''

If know of someone who would enjoy working for or with FSO please do not keep us a secret.

Have a GREAT day

Mitchell D. Weiner
Chief Happiness Officer

Learn more about what DIFFERENTIATES FSO here

ThrowBack Thursday: Everything From 1991 Radio Shack Ad, Now Done With Your Phone

Good Morning Folks,

Progress. It's what we work so hard every day at, (re) IMAGINING a better work/life balance with all the business tools that make it possible.

That in mind, consider he back page of the front section on Saturday, February 16, 1991 was four-fifths covered with a Radio Shack ad. 

You'd have spent $3,054.82 in 1991 to buy all the stuff in this ad that you can now do with your phone. That amount is roughly equivalent to about $5,100 in 2012 dollars. So is $300-700 still too much for an iPhone?




There are 15 electronic gimzo type items on this page, being sold from America's Technology Store. 13 of the 15 you now always have in your pocket.

So here's the list of what I've replaced with my iPhone.

All weather personal stereo, $11.88. I now use my iPhone with an Otter Box.
AM/FM clock radio, $13.88. iPhone.
In-Ear Stereo Phones, $7.88. Came with iPhone.
Microthin calculator, $4.88. Swipe up on iPhone.
Tandy 1000 TL/3, $1599. I actually owned a Tandy 1000, and I used it for games and word processing. I now do most of both of those things on my phone.
VHS Camcorder, $799. iPhone.
Mobile Cellular Telephone, $199. Obvs.
Mobile CB, $49.95. Ad says "You'll never drive 'alone' again!" iPhone.
20-Memory Speed-Dial phone, $29.95.
Deluxe Portable CD Player, $159.95. 80 minutes of music, or 80 hours of music? iPhone.
10-Channel Desktop Scanner, $99.55. I still have a scanner, but I have a scanner app, too. iPhone.
Easiest-to-Use Phone Answerer, $49.95. iPhone voicemail.
Handheld Cassette Tape Recorder, $29.95. I use the Voice Memo app almost daily.

BONUS REPLACEMENT: It's not an item for sale, but at the bottom of the ad, you're instructed to 'check your phone book for the Radio Shack Store nearest you.' Do you even know how to use a phone book?

Thanks to Steve Cichon, a writer, historian and "retired" radio newsman in Buffalo, NY. This post first appeared on trendingbuffalo.com, where he explores the nooks and crannies of Buffalo's past, present and future.

2014 is poised to be another banner year for FSO. We are going to *light up the nation* with the kinds on innovations that history will show as significant advancement to business as the iPhone was.

If you love seeing the FSO spirit in action, stayed tuned because tomorrow I have a special post just for you.

Have a GREAT Day. Love Life & let’s keep the energy and passion rolling!!!

I'll be a seeing you soon.

Mitchell D. Weiner

Chief Happiness Officer  

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Success - "It's not about money... It's the willingness to outwork and outlearn everyone"

~~ Mark Cuban
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Guest Post- Bruce Turkel: The Simple Precision Of Language

"Remember Gershwin when you’re writing to be understood and when you’re writing to be influential. Your reader most certainly won’t read your text the way you want them to read it; instead they’ll bring their own pacing, emphasis, and meaning to your words. To build your brand value it’s important that your intention be so clear that your audience will internalize it no matter how they pace their reading."

Good Morning Folks,

Today's guest poster will help anyone who makes Power Points, sales calls or other presentations to avoid audience confusion and misinterpretation to be more effective communicating their intentions.

He is Bruce Turkel, founder and executive creative director of the brand management firm, Turkel Brands. Buce has helped create some of the world's most compelling brands including Miami. Bruce has worked with Hasbro, Nike, American Express, Charles Schwab, Citicorp, Discovery Networks, Bacardi, Sol Melia Hotels, Azamara Club Cruises and many more great companies.

A captivating speaker and author, Bruce has spoken at MIT, Harvard, TEDx, and hundreds of corporate and industry conferences. Bruce appears regularly on FOX Business and has been on CNN, ABC, CBS, and NPR. He has been featured in The New York Times, Fast Company, Communication Arts, and AdWeek.

Bruce, over to you:

Do you know how to read musical notation? If you do you know that when you’re reading music you’re actually reading at least two things simultaneously. Written music tells you what note to play and when to play it.

Written language, on the other hand, only tells you one thing – what letter to pronounce. Of course, punctuation helps indicate pacing – pause at a comma, stop at a period (I’m not really sure what to do at a semicolon) but it’s still up to the reader to interpret how the author wanted the piece paced.

For example, read the following sentences aloud and place the emphasis on the bold faced underlined word. You’ll see how the pacing, and the meaning, can change based on where you choose to place the emphasis.

I didn’t say you should leave now.

I didn’t say you should leave now.

I didn’t say you should leave now.

I didn’t say you should leave now.

I didn’t say you should leave now.

I didn’t say you should leave now.

I didn’t say you should leave now.

Music notation is not like that. The composer provides the note to play, the time signature to play it in, the exact time each note should be played, the way the note should be attacked and the volume with which the note should be played. That’s why an entire orchestra can play a piece of music simultaneously and get it mostly right on their first reading. Of course the conductor can add flavorings and nuance, as can each player, but the basic structure still provides instructions for every part of the composition.

At the same time, musical notation has a way to allow the musician to add his or her own ideas, or improvisation, to the piece. Here the composer might suggest what the musician should play but also provides for the instrumentalists to create their own music and explore their own musical ideas by playing what they feel, and hopefully, what fits into the structure of what the rest of the ensemble is playing.

Ironically, written language, which doesn’t put nearly the same restraints on interpretation of prose, has no such flexibility. Sure, a rabbi or minister might halt their liturgical reading to allow parishioners to riff on a theme (they call it private mediation) but when was the last time you were reading a novel and the author inserted a few blank pages for you to add your own thoughts? There’s no room for readers to add their own words to a written piece.

That’s why sarcasm and irony seldom works well in print or static online advertising. It’s one thing for the copywriter to add their own inflection to a headline when they present it to a client but it’s quite another to expect a reader to add that same emphasis. Instead, the language of ads must be clear, simple, and to the point. Hopefully this will cause an emotional response without depending on a specific interpretive performance from the reader.

Imagine if Gershwin had e-mailed the lyrics of his famous song to his manager:

“You like potato and I like potato,

You like tomato and I like tomato,

Potato, potato, tomato, tomato,

Let’s call the whole thing off.”

Say what? Call the whole thing off just because we both like the same vegetables? Clearly something was lost in the transmission.

Remember Gershwin when you’re writing to be understood and when you’re writing to be influential. Your reader most certainly won’t read your text the way you want them to read it; instead they’ll bring their own pacing, emphasis, and meaning to your words. To build your brand value it’s important that your intention be so clear that your audience will internalize it no matter how they pace their reading.

And by writing simply and clearly, the results of their interpretation will be music to your ears.

Want to read more from Bruce? Visit his blog at TurkelTalks.com

Have a GREAT day as I look forward to seeing all of you soon.

Mitchell D. Weiner
Chief Happiness Officer

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 “Life Begins At The End of Your Comfort Zone”

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